ICE around the world

Rove Hotel Downtown publication Premier Magazine

  • 16-01-2017

Founded in 1970 by Frits Janssen, ICE International produces custom designed carpets and area rugs for high-end hospitality and residential projects. With over 40 years’ experience, the family-owned company is an expert in the field and when it comes to producing handtufted and handknotted qualities, ICE International’s abilities to deliver are second to none.

Since 2008, ICE International has successfully started to focus on the hospitality industry, led by the company’s second generation. ICE International now boasts an in-house and very talented Dutch design team. ICE proudly serves well respected design firms such as HBA, Richmond International, Yabu Pushelberg, Philippe Starck, 4BI, Wimberly Interiors and Gilles et Boissier. The company feels honoured to have been involved with such prestigious projects as The Savoy London, Le Royal Monceau Paris, St Martin’s Lane Hotel London, Park Hyatt NY, Baccarat NY, Four Seasons Downtown NY, Grosvenor House London, Plaza Athenée Paris, The Beaumont London and Marriott Park Lane, amongst others.
Working on Rove Downtown Dubai Hotel, ICE International’s design team worked in tandem with Emaar on the development of the entrance and lobby rugs for the hotel. The designs of the entrance carpets are based on the urban street style and vibrant city skyline of Dubai.
ICE International Business Manager Middle-East, Dineke van Geel, said:
The collaboration with the designteam from Emaar was excellent, which resulted in very new design concepts and ultimately, really different rugs which complement the areas so well – The design of the Rove is very new and refreshing, and I am very pleased we were able to contribute to this new and exciting Emaar brand.
Dineke added:
“We simply love to make beautiful carpets and area rugs for exclusive projects. We feel honoured to receive so many requests from well-respected design firms around the world, allowing us the opportunity to create unique and creative rugs for their projects. “For the past eight years we have been developing ourselves in this new market with offices now located in Amsterdam, Dubai and NY, with more to follow.”

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